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[13 Mar 2017 | Comments Off on Alexis Desolneux: Heresy for Hire | ]
Alexis Desolneux: Heresy for Hire

Once upon a buzz in the conquest of cool, there was a thing called brand hijacking. This was the phenomenon, sometimes frowned upon, of a brand being supposedly inadvertently associated with a certain subculture or movement. Think Pabst Blue Ribbon, Tommy Hilfiger, or Converse Chuck Taylors. It turns on the idea that the image of a brand belongs to the market, not to the company that cultivates that image.
The only antidote is an image so strong that there’s no other way to take it. Over the past several years, Alexis Desolneux and his …


[15 Sep 2013 | Comments Off on 1985 Haro Master Restoration Final | ]
1985 Haro Master Restoration Final

As many of you know, I sold my 1985 pink Haro Master to a good guy named Jason. He restored it to its former state and has been rock-walking down nostalgia lane all summer. Here’s how it looks:

And Jason had this to say:
I have completed the look of your master and how it will stay. It is going up on the wall forever. Riding was a blast this summer, but it’s time to retire it before I really do some damage. I enjoy it every single day, I just love …

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[3 Aug 2013 | Comments Off on Let’s Roast Cycles BMX Shop Opening Soon in Chicago | ]
Let’s Roast Cycles BMX Shop Opening Soon in Chicago

The Noble Square neighborhood will soon host a new BMX-dedicated bike shop. Let’s Roast Cycles will cater mostly to Chicago’s burgeoning BMX community, but will also carry bike from our friends at Fairdale.

Bob Delaat and Logan Beyhl, both down with our friends at Sunday, are the proprietors of  the place, which is set to open mid-month. “We will be BMX focused,” Behyl told Alisa Hauser at DNAinfo Chicago,”but we are also able to repair all types of bikes.”
We’re looking forward to it.


[12 Mar 2013 | Comments Off on Mike Daily: Writing is the Solvent | ]
Mike Daily: Writing is the Solvent

I remember the first Aggro Rag I ever got. It was the thickest zine I’d ever seen. Its sixty pages weren’t folded as much as they were just curved in the middle, struggling against their own bulk. The product of one Mike Daily, Aggro Rag was the premier BMX zine. Heavy on the goings-on of The Plywood Hoods out of York, Pennsylvania, their tricks and travels, and the national BMX scene of the time, Daily’s rag rivaled the national glossies for writing and relevance.
Daily came to visit me a couple …


[3 Sep 2012 | Comments Off on 1985 Pink Haro Master Restoration Project | ]
1985 Pink Haro Master Restoration Project

As many of you know, I had a 1985 Haro Master in the rare pink colorway. Well, I sold it. Sorry, I didn’t feel sentimental about it at all, and I didn’t do it for the money either. I was moving and it was time to let it go. It deserved a home that would appreciate it.

The kind gentleman who bought it was stoked to restore it to its original glory. He shared some photos of the project, which I am in turn sharing with you here.

Here, Jason was trying …

BMX, Featured »

[8 Feb 2012 | Comments Off on In Search of FREESTYLIN’ by Brian Tunney | ]
In Search of <em>FREESTYLIN’</em> by Brian Tunney

Like many of us, Brian Tunney’s life-long obsession with BMX started with FREESTYLIN’ Magazine. In this recent post to his website, he tells the story of seeking out the building at 3162 Kashiwa Street in Torrance, California where it all happened.

Here’s an excerpt:
Fast forward twenty years.
I’ve been visiting Southern California for years, still pursuing the BMX thing in one form or another, and often thought to myself, “Wouldn’t it be cool to go visit the Freestylin’ building, just to say I’ve been to the place that started me on this ridiculous …


[29 Jan 2012 | Comments Off on Comprehensive Exams Web Edit | ]
Comprehensive Exams Web Edit

Whilst I was completing my comprehensive exams for my Ph.D. studies, I rode my flatland bike as much as possible in an attempt to keep my head straight. The video below is a compilation of some of those sessions. Some of the camera placement is pretty sketchy and I’m basically just doing the same five tricks over and over, but here it is nonetheless [runtime: 2:41]:

I also neglected to thank Kip Williamson, The Clowndog dudes, Taj Mihelich, Sandy Carson, A.J. at The Peddler, Tommy at Ozone, as well as Chad and …


[1 Aug 2011 | Comments Off on SubRosa Pandora DTT: Flatland Ready | ]
SubRosa Pandora DTT: Flatland Ready

At long last, I finished building my new flatland bike. This build is based on a SubRosa Pandora DTT frame with 19″ double toptubes (hence the “DTT”) and a gun-metal, raw finish. The forks are Primo Strands.

Odyssey Milk Bars, Aaron Ross grips, and Elemetary V3 stem comprise the front end. Eclat levers hold down the Hombre brakes front and rear. Something looks a bit off, huh?

Odyssey Chase Gouin tires and Shadow rims with a Bruce Crisman Reverse freecoaster on the back and an Odyssey Vandero hub on the front make …

BMX, Featured »

[1 Apr 2011 | Comments Off on Generation BMX: New ESPN Piece by me | ]
Generation BMX: New ESPN Piece by me

I finally have a new piece up on the ESPN BMX site. This one is about the generational differences between first and second generations of riders. Heraclitus once wrote that generations turn over every thirty years. Well, it’s about that time.

You’re right, Roy, you’re hopeless. Hopelessly obsessed with a time in your sport that died a long time ago… — McGoo

Here’s an excerpt:

The experience of a BMXer today is much more likely to be mediated by technology than it was in the ’80s. Given the proliferation of technology into every aspect …


[27 Mar 2011 | Comments Off on My Sunday Model-C is Finally Complete | ]
My Sunday Model-C is Finally Complete

Yes, after almost a year of hemming and hawing, waiting to see if Sunday was actually going to release Morning 24 forks with 990 mounts, I finally just put the damn thing together.

I’m trying out some Salt Plus U-brakes on the rear (not pictured), and so far I like them better than any other brakes I’ve had (way better springs than standard 990s). A.J. at The Peddler built these wheels with Sun Rim Rhyno Lite rims, an Odyssey Vandero front hub, and a KHE Reverse freecoaster on the back. Odyssey …